If you are a car-thief, you have to be really good at being a thief. You have to learn how to find unmarked cars on lonely streets in the middle of the night, disable the alarms if they are enabled and pick the locks. And I bet the competition is significant too from other car-thieves. You also have to keep updating your skills as the car manufacturers come up with new methods to deter you.

On the other hand, if you are an “airplane thief”, you are fairly sure where to find your ‘targets” and with the planes you don’t even need to pick the lock! Also, when was the last time you heard an airplane-thief getting arrested? That tells me there isn’t a lot of competition either.

And those are just some of the benefits of thinking big!

Convinced yet about the power of thinking big? If yes, then unless you are a car-thief, spend a few moments today from your work day to figure out how to _think_big_ in your own profession.